Title: Strategic Key Account Manager
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Mindray Brazil is looking for Key Account Manager, based in São Paulo, Brazil:
- Job Summary:
The Key account is an important role to develop and / or maintain the business with key accounts and strategic clients in the designated territory. The purposes are to achieve breakthroughs of Mindray portfolio solution in hospital groups / high-end healthcare facilities supporting distributors in this role. The post holder works closely with regional sales management and regional product line management from distributors:implement Mindray high end business strategy to strengthen Mindray brand at the local market. The focus business will be start with the relationship with special clients.
- Responsibilities
- Coordinate with channels and sales & marketing team members to improve sales and marketing approach in hospital groups and high-end hospitals.
- Identify business opportunities in hospital groups and high-end hospitals for achieving sales breakthroughs on product lines and hospital departmental perspectives. Support and guide distributors to follow up business opportunities and close deals.
- Directly approach and convince the key decision makers of the target hospital and close the deal. Coordinate all available resource to optimize and maintain good communication with key accounts to maximize business opportunities.
- Collect and analyze latest market intelligence (e.g. healthcare budget, customer’s background & requirements, competitor’s activity & coverage and any other useful information), to develop and implement business expansion strategy for assigned market segment to meet business goals and objectives.
- Organize and participate in exhibitions, seminars and other promotion activities to improve company’s brand name in the high-end market. Develop and maintain reference hospitals and improve the customer’s satisfaction, develop and maintain good connection with KOLs and decision-making authorities to optimize the marketing efficiency and effectiveness.
- Collect, analyze information about competitors, e.g. people, product, price, sales channels, promotion, installation, KOLs and etc., to update competition strategy. And provide advice and support to key projects in private and public sectors based on overall competition analysis.
- Share experience and marketing intelligence information & analysis with marketing team. Work closely with sales and marketing team in the country and headquarters to optimize new product launch and promotion.
- Work closely with Customer Support team in the country and Business Support Department at headquarters for fulfilling sales business processes.
- Position Specifications
- Bachelor degree such as Administration, Marketing or (preferably) Bio-medical, Life Science or related discipline.
- Minimum 5 years of proven track record in Medical Device sales preferably in Patient Monitor, Anesthesia, Ventilator, Defibrillator, Surgical Table & Light.
- English skill is desireble
- Experienced in managing distributors, KOLs relationship.
- Experienced with negotiation process
- Knowlegde in price compose
- Self-motivated and good teamwork spirit.
- Excellent communication and interpersonal skills in Portuguese, English communication capability will be a plus.
- Willing to travel and relocate.
- Project step control: control the phases of the project, follow each steps and closing the project
- Frequently travel for the purposes to work in client or potential client locations or to work with other business partners.
This job description reflects management's assignment of essential functions. They may be subject to change at any time. Mindray Medical is an Equal Employment Opportunity Employer. Mindray Medical provides equal employment opportunities to all qualified applicants without regard to race, sex, sexual orientation, gender identity, national origin, color, age, religion, protected veteran or disability status, or genetic information.